When using photographs or illustrations of people in property advertising, it is permissible for a broker to use photographs or illustrations

Using photographs that show only one ethnic group can lead to discriminatory practices, violating fair housing laws. Such representation may mislead potential buyers and fail to reflect the diversity of the community, which is not permissible in property advertising.

Indicating a specific target buyer based on race, ethnicity, or other protected characteristics can be considered discriminatory and may violate fair housing regulations. Advertising should be inclusive and not suggest that certain properties are only available to particular demographic groups.

Outdated photographs or illustrations can misrepresent the current state of a property or the community, potentially leading to misunderstandings or dissatisfaction among potential buyers. Effective advertising should present accurate and current visuals to attract and inform prospective clients.