To exchange a contract of insurance by any means, for money or its equivalent, on behalf of a licensed insurer, is to

Soliciting insurance involves encouraging potential clients to consider purchasing insurance policies. While solicitation is a critical part of the insurance sales process, it does not encompass the complete act of exchanging a contract for money, which defines selling insurance.

Negotiating insurance generally refers to the discussions and terms set between parties before a contract is finalized. This term implies a broader scope of interaction than simply selling, as it may involve multiple parties and discussions about coverage details, which is only part of the overall selling process.

Marketing insurance pertains to the strategies and activities aimed at promoting insurance products to potential customers. While marketing is essential for creating awareness and generating interest, it does not directly involve the exchange of contracts for payment, which is specific to selling insurance.